General SEO

Struggling to drive in organic traffic for your Shopify store? One often overlooked aspect is your images. According to a study from Baymard Institute, 55% of websites don’t use ‘ALT’ text to communicate the core contents of an image, missing out on a golden...

As a Shopify store owner, often you need to organize your products, track inventory and create discount codes. That’s where the product tags come in handy. They also help your customers filter and find desired products and recommendations. But how do they impact your...

As a Shopify store owner, your site speed is crucial to the success of your business. Fast loading time often means a better user experience, a lower bounce rate and higher user engagement. It also directly impacts your sales and conversions greatly. According to analytics...

Did you just get an “Indexed, though blocked by robots.txt” message from Google Search Console? You don’t know what it is, if it is serious, or what to do? No worries! In this article, I will show you all there’s to know about this issue, and guide you step-by-step on the...

Remember how hard it was for you to trust a stranger on your first encounter? Quickly think about a relationship you have solid trust in and how long it took you to get to that trust level. Done? Now, follow me. That same feeling occurs to your existing and prospective...

Please kindly follow the guidelines below with sample screenshots on how to fix “Missing Favicon” issue.1. Go to your Shopify –> Online Store –> Themes2. Click Customize button.3. Select Theme settings.4. Select Logo option and you will...

A product description is a good SEO-friendly strategy for boosting your eCommerce website, and there’s a right way to do it.Besides providing your users with a superb customer experience, optimizing your product descriptions boosts the overall visibility of...

Did you know that a favicon can promote brand awareness for your Shopify store? That’s right. That tiny icon next to the web address on a browser tab can help imprint your brand logo and name in the minds of target users who visit your Shopify page. In turn, this can...

Now, have a look at these two types of search results. Which one would you want to click?Most likely, you’d go for the ones below, right? It’s more visually appealing and looks more trustable, with reviews, stars, etc all well-organized in one place, while the other one...

Is your Shopify website taking longer to load than expected? Are you receiving error alerts while uploading large image files on your Shopify store? Either case, it means you need to consider compressing your website images. Because images with large file sizes take up a...